Why CAKEd?
Read more under the "The Caker" and our blog if you want to hear more about the origin story of CAKEd. Otherwise, I'll leave it at this. I got tired of seeing people heartbroken, frustrated and hurting over the disconnection of modern dating, which oftentimes includes bad habits born out of the wonders of technology. I am technology visitor (and I'm proud to be one!). Would I be better with modern day dating if I were more technologically savvy? Unsure. Why? Because the issues underlying modern dating isn't just about technology and disconnection.
Learn about the basic, underlying social psychology principles we are using to return back to connecting within the humanness in ourselves and with to each other.

Changing the Narrative...
We starting by setting different social norms to the dating game. CAKEd's principles lay within believing in the goodwill and best in people.
kindness
empathy
transparency
We hope you will only join this community if you genuinely want to reconnect with collective humanity... and maybe even rediscover your own authentic self.

Belief in Ourselves and Others...
Did you know that when students sign a pledge in a take-home test promising not to cheat, then the likelihood of cheating significantly decreases? CAKEd uses this same principles, but we aim to promote prosocial behaviors with intention.

Do Your Values Align with CAKEd?
____I like the idea of online dating with kindness, empathy and transparency
____I'm burnt out from online dating and it's making me a bit disillusioned
____I super dislike the poor social etiquette and bizarreness of the online dating world
____Current online dating norms don't vibe with my personal values
____My experiences of online dating has become another task to add onto my already overflowing plate
Self-Selection
Based on YOUR honesty policy, you are pledging to join a "dating pool" of likeminded people who share the same values of treating one another with KINDNESS, EMPATHY, TRANSPARENCY and willing to follow the Best Etiquette Guidelines (it's not that bad... really).
Discover More About Yourself!
You've already heard what we stand for! What do you stand for? Check out our resources on various Positive Psychology and Humanistic Psychology principles. Prepare yourself for a journey of insight and building a more positive future with a special someone.
What is the CAKEd Process?
Do you feel like any of this?
____ you've kind of given up trying to find that special someone because online dating has turned you off so much?
____ you've considering forking your entire savings account for those matchmaking services?
____ you've been hoping a little too much that you will find someone at the metalsmithing, music writing, painting and meditation hobbies you've picked up over the years (but it still hasn't happened)?
____ you'll throw up in your mouth a little if you have to pretend that Meet Up and "finding someone in the wild" offers the same opportunities during middle-aged life?
____ you're part of that 30% of middle-aged people that resigned to singlehood indefinitely (kinda scientific data provided by Hinge and Tinder)?
____You're about to resign to a life of singlehood indefinitely because even thinking about returning to the dating arena is synonymous with eating a cactus (those big ones with big needles, not the cute small ones)
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